By inquiring into the mythopoetic roots of creativity in Modernism, this paper aims further to search for answers regarding human creativity in one of its most enduring expressions and manifestations, detrimentally called Primitivism. Following Pellizzi’s invitation to see “Primitivism as an essential rather than episodic constituent of our art historical consciousness,” and with the help of other anthropologists (Lévi-Strauss) and theorists of the image (Belting), I hope to understand why the “archaic” never died in ourselves. Focus will be on the artistic expressions of Brancusi’s work and some of his Avant-garde contemporary, trying to define the mechanism of the creative process as a mythopoetic activity, a mode of “communication” between the model, the materials, and the user, a collective or authorless event, indeed, a revelation: a play of unpredictable operations.